screen shot from the amazon comparison page.
Amazon has content front and center.
Apple's only showing off the sleekness of the iPad.
I think that's a strong message to consumers. Just worth noting that point.
Think about the iPhone ads that include some of the cool apps. They're all about the experience. Apple rarely makes a point of all the content available for you on iOS. So Amazon has found a good differentiator and is pushing it hard. Even if it's only a difference in the marketing, I think it's subconsciously powerful. The content brands are marketing for the kindle. You immediately associate it with things you already like.
I think that's a strong message to consumers. Just worth noting that point.
Think about the iPhone ads that include some of the cool apps. They're all about the experience. Apple rarely makes a point of all the content available for you on iOS. So Amazon has found a good differentiator and is pushing it hard. Even if it's only a difference in the marketing, I think it's subconsciously powerful. The content brands are marketing for the kindle. You immediately associate it with things you already like.
شركة مكافحة حشرات بالدمام
ReplyDeleteشركة تسليك مجاري بالجبيل